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36雨荞麦片包装设计

发布时间:2022-03-21 14:56
北斗设计x36雨荞麦片包装设计项目落地

三十六雨致力于中国荞麦系列产品开发,期望做中国人吃喝的健康荞麦产品。北斗设计有幸与钟总认识,得到其认可,委托北斗设计负责开发其系列荞麦产品包装设计,目前北斗设计已成功为其开发了荞麦片,荞麦粥等系列产品,后续将针对代餐系列开发出更多的功能性产品。

荞麦片产品包装设计以“生态”为创作主题,比如我们采用了山水,太阳等元素作为创作元素,同时通过手绘形式生动的客户出荞麦的局部作为产品的属性识别,通过两者结合,让产品包装设计整体前后空间更加凸显,充满记忆点。

目前产品包装设计主要以礼盒形式售卖,目标群体作为企业送礼或者亲朋好友送礼,以及自己家庭食用等。


Beidou Design x36 Rain Buckwheat Flakes Packaging Design Project Landed
 
Thirty-Six Rains is committed to the development of Chinese buckwheat series products, hoping to make healthy buckwheat products that Chinese people eat and drink. Beidou Design was fortunate to know Mr. Zhong and was recognized by him. He entrusted Beidou Design to develop the packaging design of its series of buckwheat products. At present, Beidou Design has successfully developed a series of products such as buckwheat flakes and buckwheat porridge. More functional products.
 
The product packaging design of buckwheat flakes takes "ecology" as the creative theme. For example, we use landscape, sun and other elements as creative elements, and at the same time, the customer vividly identifies the part of buckwheat in the form of hand-painting as the attribute identification of the product. Through the combination of the two, let the product The overall front and rear space of the packaging design is more prominent and full of memory points.
 
At present, the product packaging design is mainly sold in the form of gift boxes, and the target group is used as gifts for enterprises or gifts from relatives and friends, as well as for their own family consumption.









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